Summary
Overview
Work History
Education
Skills
Languages
Timeline
Generic

Jakub Světlík

Zagreb

Summary

Accomplished at Hilti, I spearheaded international sales and marketing strategies, enhancing brand presence and driving revenue growth. My expertise in sales, marketing and leadership, combined with a knack for process optimization, resulted in significant operational improvements. Skilled in fostering cross-functional team collaboration, I consistently achieved ambitious business development goals.

Overview

14
14
years of professional experience

Work History

International Inside Sales Marketing Manager

Hilti
01.2025 - Current
  • Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Managed social media accounts for optimal audience engagement and increased online presence.
  • Developed and implemented marketing strategies to use for launches, rebranding campaigns and promotions.
  • Collaborated with cross-functional teams to ensure consistent branding across all company touchpoints and communications channels.
  • Organized successful trade show exhibits, showcasing products or services effectively to potential customers or partners.
  • Boosted sales performance through the creation of engaging promotional materials and targeted advertising strategies.
  • Increased brand awareness by developing and implementing strategic marketing campaigns.
  • Managed workflow between staff, coordinating documents, planning, and creative material distribution.
  • Coordinated with sales teams to align marketing and sales strategies, driving revenue growth.
  • Increased customer engagement with creative content strategies, tailoring messages to target demographic preferences.

International Head of Inside Sales

Hilti
09.2021 - 12.2024

Responsible for Value Creation in the Adriatic region through the influence, motivation, direction and development of international Sales Teams. The purpose of the role is to recruit, train and motivate the sales teams to exceed target and maximise profitable growth in the region. The role involves advocating systematic account development through the implementation of initiatives to achieve sales and product growth. The job holder needs to take an active role in the management and major projects within the region.

Global Process Manager Market Reach

Hilti
02.2019 - 10.2021

Global MR processes and account development strategies within SAP ByD environment, business change management and process adoption across 26 markets word-wide.


  • Collaborated with cross-functional teams to identify areas of improvement, leading to increased efficiency across departments.
  • Ensured compliance with industry standards by establishing guidelines, monitoring progress, and addressing deviations promptly.
  • Achieved cultural shifts and process change through tenacious determination and interpersonal skills.
  • Managed change among staff to achieve buy-in and cooperation and overcome resistance.

Project Manager SAP S4HANA

Hilti
01.2018 - 01.2019
  • Successfully managed multiple projects simultaneously by prioritizing tasks according to urgency, resource availability, and alignment with organizational goals.
  • Planned, designed, and scheduled phases according to implementation roadmap.
  • Orchestrating 3 market organizations company structures across sales, marketing, finance, logistic and HR.
  • Met project deadlines without sacrificing build quality or workplace safety.
  • Established effective communication among team members for enhanced collaboration and successful project completion.

CRM&Campaign Manager

Hilti
05.2015 - 12.2017
  • Developed customized reports for improved sales forecasting and accurate performance tracking.
  • Boosted CRM adoption by streamlining processes and providing comprehensive training to team members.
  • Actively contributed to company growth by leveraging insights from customer data within the CRM system for strategic decisionmaking.
  • Managed customer relations on ongoing basis to maximize customer retention and acquisition.
  • Trainings and consultancy.

Global Contact Center Leader

Hilti
11.2010 - 04.2015
  • Professional customer care
  • Trained employees on [Product or Service] and assigned duties.
  • Assisted with new hire processing and existing training programs.
  • Increased team productivity by streamlining communication and implementing effective project management strategies.
  • Built high-performing teams by recruiting top talent and providing ongoing support through professional development programs.
  • Mentored junior staff members, helping them develop leadership skills and advance their careers within the organization.
  • Led cross-functional teams to achieve company-wide goals, fostering a culture of collaboration and innovation.
  • Reporting

Education

MBA - Executive Management - Master Degree

Ed. Effective Business School
CZ
03-2023

Skills

  • Digital marketing
  • Process Optimization
  • Project planning and development
  • Leadership
  • Operational excellence
  • Influencing others

  • Customer relationship management (CRM)
  • Visionary thinking
  • Sales strategy development
  • Business development
  • Cross-functional team leadership

Languages

English
Bilingual or Proficient (C2)
Czech
Bilingual or Proficient (C2)
Slovak
Bilingual or Proficient (C2)
Italian
Beginner (A1)
Croatian
Elementary (A2)
German
Elementary (A2)

Timeline

International Inside Sales Marketing Manager

Hilti
01.2025 - Current

International Head of Inside Sales

Hilti
09.2021 - 12.2024

Global Process Manager Market Reach

Hilti
02.2019 - 10.2021

Project Manager SAP S4HANA

Hilti
01.2018 - 01.2019

CRM&Campaign Manager

Hilti
05.2015 - 12.2017

Global Contact Center Leader

Hilti
11.2010 - 04.2015

MBA - Executive Management - Master Degree

Ed. Effective Business School
Jakub Světlík